The invention relates to a 
zinc alloy bar extruding process designing and optimizing method, which comprises the steps of: obtaining a true-stress and true-strain curve of a 
zinc alloy by adopting a high-temperature compression and high-temperature tension test; establishing a 
constitutive equation and an operation drawing of the 
zinc alloy, carrying out 
microstructure analysis, researching a thermal deformational behavior, selecting a deformation condition suitable for 
processing; carrying out finite element numerical 
simulation, establishing an 
extrusion forming limit drawing, optimizing an 
extrusion process window, carrying out thermal 
extrusion to obtain a zinc alloy bar; and establishing an extrusion 
test data base, and predicting a relationship between the extrusion process and surface 
cracking, quality and performance of the extrusion bar by adopting a 
neutral network. The invention can realize 
optimal matching of all parameters in a process of extruding the zinc alloy bar, accurate control on the extruding process, and integration of 
process design, optimization and 
performance control. The prepared zinc alloy bar has the characteristics of better surface quality, fine and uniform textures, high performance, high pass percent and high production efficiency, is suitable for massive production, and has remarkable economic and 
social benefits.