The invention aims to provide a digital copyright protection scheme based on a block chain, copyright services of the whole process are designed in combination with a block chain technology and a digital watermarking technology, and five functional requirements of copyright registration, copyright query, copyright transaction, copyright transfer and copyright protection are met. In addition, an OptiFairSwap protocol is realized through a smart contract to complete effective delivery proof and prevent malicious behaviors of both transaction parties, and a pirate tracking function is realized in combination with a digital fingerprint technology. Once the works are confirmed on the block chain, subsequent transactions can be recorded in real time, so that the works are traceable and traceable in the whole life cycle of creation, circulation and use, and powerful technical guarantee and conclusion evidence are provided for judicial evidence collection. Meanwhile, in the copyright transaction and copyright transfer process, a copyright owner can directly participate in the copyright management of own works, the transaction process is open and transparent, and the royalty is settled in a transparent manner.