The invention relates to the technical field of tyre design, in particular to a three-dimensional modeling system of a tyre on the basis of an NX software PTS module, and a modeling method thereof. The system comprises a database management module, a two-dimensional outline sketch module, a figure unfolding sketch module, a PTS module, a single-pitch model module and a figure assembling module. By use of the three-dimensional modeling system of the tyre on the basis of the NX software PTS module, and the modeling method thereof, on the basis of the NX software PTS module, the secondary development of a wholly parametric outline map, unfolding map and NX to achieve full-digital control for a product development process by taking the database as a center, optimization and revision time in the product development process is shortened, the simulation optimization efficiency of product development is improved, simulation optimization quality is improved, and a product development period is shortened.