The invention discloses toothpaste containing carbon coating particles, and belongs to the technical field of daily chemicals. The product disclosed by the invention contains the carbon coating particles, abrasive, adhesive, surfactant, humectant, flavoring agent, water and the like, and is manufactured by adopting the conventional toothpaste production process. Compared with the conventional toothpaste, the toothpaste containing the carbon coating particles has the effects of absorbing bad breath and stains, and enhancing fresh breath and oral hygiene function. Carbon powder is subjected to saturation adsorption easily during the medium and long term storage in pasty fluid, and loses the re-adsorption capability, therefore, the carbon powder material is enabled to be isolated from other ingredients of the pasty fluid, and the activity of the carbon powder material can be kept. The carbon coating particles contain outer layer coating materials, such as carbon core materials, microcrystalline cellulose, cane sugar, starch and modified cellulose. Different pigments can be added, so that the particles are endowed with different colors. Different carbon powder materials, such as activated carbon with different particle diameters, bamboo charcoal, which have the absorption function, can be selected as the carbon core materials.