The invention relates to a storage and fresh keeping method of sweet potatoes. The method comprises the following steps: basketing: putting just harvested complete fresh sweet potatoes into material baskets; soaking in lime water: soaking the plastic baskets filled with the fresh sweet potatoes in saturated lime water, and ensuring that all the sweet potatoes are submerged by the lime water, wherein the soaking time is 3-5min; draining: lifting the material baskets and conducting draining; storage in warehouses: after the draining of the material baskets, transferring the baskets into a storage warehouse; ozone sterilization: placing the baskets in the storage warehouse neatly, closing doors and windows so as to form a closed condition, introducing ozone for sterilization, enabling the ozone concentration to reach 2-4ppm within 10-30min, and maintaining the ozone concentration for 20-40min; dehumidification: after the ozone sterilization, opening the doors and windows for ventilation,and after the ozone is dissipated, dehumidifying the storage warehouse by a dehumidifier until the sweet potatoes and ground are dry and clean; and daily management: keeping the interior warehouse at11-13 DEG C and 60-90% relative humidity all the year round. The method can effectively inhibit the growth and reproduction of microorganisms on surfaces of the sweet potatoes, and can give full playto the effect of sterilization, and is beneficial to long-term storage and fresh keeping of the sweet potatoes.