The invention relates to a health life behaviour management system and method based on a mobile terminal. The health life behaviour management system comprises wearable equipment and further comprises the mobile terminal, a data receiving server, a data management server, a data processing server, an information publishing server and a database, wherein the data receiving server, the data management server, the data processing server and the information publishing server are at a cloud side; a narrow-band wireless data link is established between the wearable equipment and the mobile terminal through short-distance wireless transmission; a broadband wireless data link is established between the mobile terminal and the data receiving server through long-distance wireless transmission; a bidirectional data link is established between the database and each server respectively; an original data transmission link is established between the data receiving server and the data processing server; a processing data transmission link is established between the data processing server and the information publishing server; and a control data transmission link is established between the data management server and the data receiving server. Numerous individual users can be served when the efficiency is high; and abundant functions, such as an online doctor consulting function, a relative and friend binding function, an emergency call function, a real-time locating and tracking function and a health product purchasing function, can be provided.