The invention relates to a parking group inducing method and a parking group inducing device, wherein the method comprises the steps of determining alternative parking lots of a user in a target area, and obtaining an evaluation score according to an evaluation function of the alternative parking lot relative to a corresponding user; constructing a weighted bipartite graph G=(X,Y,W) with limited node capacity according to the alternative parking lots and the evaluation scores; extending the weighted bipartite graph G=(X,Y,W) with the limited node capacity, and obtaining a weighted bipartite graph G'=(X,Y,W,S,E,SY,EY,SW,EX) with weights of a function relation; calculating a network maximal flow from a node S to a node E in the weighted bipartite graph G'=(X,Y,W,S,E,SY,EY,SW,EX) with weights of the function relation, and simultaneously recording a matching relationship between the user and the parking lot on the condition that the network maximal flow is formed; and pushing a corresponding parking lot to the user according to the matching relationship between the user and the parking lot on the condition that the network maximal flow is formed.