Provided is a cable or the like protection and guide device, which can suppress the sliding contact noise by reliably limiting a linear position and a bending position exhibited during the movement of the cable or the like, and at the same time, which can reduce a setting space by suppressing the impact noise and wear of a connecting pin piece on a connecting pin hole even if the height size of the link body is decreased. A connecting pin piece, convexly provided on a link body, which forms a cable or the like protection and guide device, includes stopper surfaces, which are parallel to the upper edge center portion and the lower edge center portion of the side plates and are oppositely disposed across a bending center point and a pair of front, and rear arc-shaped outer circumferential surfaces, which are oppositely disposed across the bending center point. Further a connecting pin hole, concavely provided in said link body, includes a pair of linear position maintaining surfaces, which are parallel to the upper edge center portion and the lower edge center portion of the side plate, and are oppositely disposed across the bending center point, bending position limiting surfaces, which are oppositely disposed across the bending center point in a plane symmetry, and a pair of arc-shaped inner circumferential surfaces oppositely disposed across said bending center point in a plane symmetry to be brought into sliding contact with said connecting pin pieces.