The invention discloses a material distribution method and device for the production of a ceramic tile, wherein the method comprises the steps of: 1, distributing a surface material on a first feeding belt; 2, shaping the surface material by a shaping machine; 3, coating a coloring liquid layer, which forms irregular textured patterns, on the surface of the surface material; 4, randomly distributing a ceramic material on the surface of the liquid layer; and 5, transferring the distributed ceramic material to a second feeding platform and piling up the ceramic material on the second feeding platform to complete material distribution, wherein the first feeding belt has the speed higher than that of a second feeding belt. By adopting the technical proposal, a pattern which is both delicate and raw and which is extremely close to natural texture can be formed, thus the simulation for surface texture of the finished ceramic tile product is improved.