The invention discloses a cactus strawberry purple rice jam. The jam is prepared from the following raw materials in parts by weight: 110-130 parts of edible cactus, 136-150 parts of strawberries, 78-85 parts of purple rice, 13-16 parts of malus prunifolia, 6-9 parts of phyllanthus emblica, 4-6 parts of stir-baked semen plantaginis, 5-7 parts of astragalus complanatus, 6-8 parts of viola diffusa ging, 4-5 parts of morinda officinalis, 3-4 parts of rhizoma curculiginis, 44-53 parts of white granulated sugar, 18-24 parts of ground coffee, 5-8 parts of dark green tea powder, 10-12 parts of olive oil, 25-31 parts of Chinese date honey, and appropriate amount of purified water. The purple rice flour with a health care effect is added in the preparation process of the jam disclosed by the invention; the viola diffusa ging can clear away heat and toxic material, and cool blood and stop bleeding; the astragalus complanatus can warm and benefit the liver and the kidney, control nocturnal emission, arrest polyuria and improve eyesight; the phyllanthus emblica can clear away heat, cool blood, improve digestion, invigorate stomach, promote the secretion of saliva or body fluid, and relieve cough; the stir-baked semen plantaginis can excrete dampness, stop diarrhea, eliminate sputum and relieve cough; the morinda officinalis can reinforce the kidney, support yang, dispel wind, eliminate dampness, and strengthen tendons and bones; and the jam is bright and beautiful in color, moderate in sweet and sour, delicate and soft in taste, and high in nutrition and health care value, and has unique fruit aroma and purple rice aroma and wide market prospect.