The invention discloses a biological activator for promoting fruit coloring, and a preparation method and application thereof. Various nutrient substances, genistein and bioactive inducing substancesare dissolved in water or a potassium hydroxide solution respectively to prepare a uniform solution A, a uniform solution B and a uniform solution C, the three solutions are mixed with one another andundergo constant volume treatment to prepare the biological activator, and the preparation method is simple and rapid. The biological activator prepared in the invention contains nutrient substancessuch as nitrogen, phosphorus, potassium, boron, zinc and the like required by plant fruit development, also contains biological stimulation molecules used for promoting the formation of anthocyanin, and anthocyanin synthesis substrate induction factors used for promoting the formation of anthocyanin, and can promote anthocyanin synthesis, obviously improve the appearance color and coloring rate ofthe fruits and increase the weight and sweetness of the fruits, so the taste and quality of the fruits are improved; and the biological activator is safe, efficient, non-toxic, harmless and suitablefor planting of various plants.