This invention discloses an electronic cigarette circuit, including an IC, an airflow sensor connected to the IC, a heating wire and a power supply VDD connected to the IC and the heat wire, the electronic cigarette circuit further including a switch device, the switch device being connected with the heating wire and the power supply VDD to form a circuit loop. The electronic cigarette circuit of the present invention adopts a switch device placed outside the IC, and the IC, the heating wire and the power supply form the circuit loop, so as to achieve high power output to the heating wire, and a large amount of smoke, with a simple circuit structure for ease mass production.