A system and method including asynchronous location-based messaging is provided. Multimedia content may be created and associated with a specific geographic location. Notification messages associated with location-based content may be designated for receipt by particular users, for example, when the users are located within a predetermined distance of the geographic location. The notification messages, which may be transmitted to users' mobile computing devices, may include information about, as well as a pointer to, the location-based content to enable the content to be accessed immediately or at a later time through any number of interfaces.