The invention provides a blue phase liquid crystal display device capable of achieving a visual angle controllable characteristic and a transflective characteristic. The device sequentially comprises an upper Polaroid, an upper lambda/4 double-shaft film, an upper lambda/2 negative A piece, an upper lambda/4 positive A piece, an upper substrate, an upper substrate IPS electrode, blue phase crystals, a lower substrate IPS electrode, a lower substrate, a lower lambda/4 negative A piece, a lower lambda/2 positive A piece, a lower lambda/4 double-shaft film and a lower Polaroid from top to bottom, wherein the upper substrate IPS electrode is an ITO electrode which comprises an upper substrate Pixel electrode and an upper substrate Common electrode, and the lower substrate IPS electrode is an aluminum electrode which comprises a lower substrate Pixel electrode and a lower substrate Common electrode. The box thickness of a transflective area is the same as the box thickness of a reflecting area, manufacturing difficulties are greatly reduced, meanwhile, the transflective area and the reflecting area have the same phase delay, driving can be conducted through a single gamma curve, driving difficulties are reduced, and meanwhile dual display characteristics, namely, the visual angle controllable characteristic and the transflective characteristic, are achieved.