The invention relates to the technical field of
artificial intelligence, and provides an advertisement intelligent
inspection method, device and equipment, a medium and a program product, and the method comprises the steps: carrying out the multi-
modal feature extraction of an advertisement periodical image, and obtaining a multi-
modal feature; matching the multi-
modal features of the advertisement on-periodical image with the multi-modal features of the advertisement mother set material to obtain an initial matching result; and under the condition that the confidence coefficient of the initial matching result is not enough, calling the multi-modal
large model to carry out consistency
verification, and generating a final matching conclusion according to a consistency
verification result. According to the intelligent advertisement
inspection method provided by the invention, the multi-modal
feature extraction technology and the interference suppression technology are combined, the influence of environmental interference on
feature matching is reduced, then the initial matching result is quickly obtained through multi-modal
feature matching, the multi-modal
large model is called to perform consistency
verification when the confidence coefficient is insufficient, and the accuracy of advertisement inspection is improved. And a more accurate matching conclusion is generated, intelligence, precision and high efficiency of advertisement inspection are finally realized, and the manual intervention cost is remarkably reduced.