The invention provides a display device, a display panel thereof, and a transparent display panel. A first sub-pixel of the transparent display panel is arranged to comprise a light-transmitting area and a non-light-transmitting area, wherein the non-light-transmitting area is provided with a first light reflecting anode, a first light-emitting structure layer and a first cathode in a stacked mode, and the light-transmitting area completely wraps the non-light-transmitting area, or the non-light-transmitting area completely wraps the light-transmitting area. The light emitted by the first light-emitting structure layer can be reflected back and forth between the first light-reflecting anode and the first cathode for multiple times to form a microcavity effect, so that the light-emitting efficiency is enhanced, the frequency spectrum is narrowed, and the display quality of the transparent display panel is improved; when the full screen displays, the color coordinates of the light-transmitting display area and the non-light-transmitting display area are basically consistent, and deviation is avoided. The non-light-transmitting area is completely wrapped by the light-transmitting area, or the non-light-transmitting area is completely wrapped by the light-transmitting area, so that light emitted by one first sub-pixel can be uniformly diffused to all pixels around, the color coordinate offset is reduced, and the color rendering consistency under different visual angles is improved.