The invention discloses a method for establishing a zoysia plant lawn with river sand as a matrix. The method comprises the following steps that firstly, a soil bed is prepared; secondly, river sand is used for covering; thirdly, creeping stems and erect stems of zoysia plants are collected; fourthly, theziysia stems are planted; fifthly, management after establishing is carried out, wherein 1, watering, 2, topdressing and 3, trimming are carried out. Compared with the prior art, the method has the advantages of the method for establishing a lawn through sand cultivation, and the number of new roots, the length of the new roots and the daily increasing number of the new roots of the planted zoysia plants can be effectively increased with the special river sand in combination with other treatment methods; meanwhile, the method has the advantages that operation is easy and convenient, the growth cycle is short, the survival rate is high, no damage is caused to soil resources, and the incidence rate of pest and disease damage and weeds is low.