The invention discloses a heat treatment method for high-strength fasteners made of SCM435 steel for automobiles, comprising steps: (1) In the heating stage, the fasteners are sent into a heating furnace, the heating temperature is controlled at 870°C ± 5°C, and methanol is passed through , the feed rate is 20-40ml/min, feed propane, control the carbon potential to be 0.40%±0.04%, and the heating time is 50-80 minutes; (2) quenching stage, the heated fastener enters the oil tank for quenching, When quenching and cooling, the oil temperature is 60-70°C, and the quenching oil is stirred in circulation; (3) Tempering stage, after quenching, the fastener enters the tempering furnace, and the tempering time is 130-170min; when the hardness requirement is 33-38HRC, tempering The temperature is 500-530°C; when the hardness requirement is 38-42HRC, the tempering temperature is 430-460°C. Passing methanol and controlling the carbon potential at 0.40±0.04% can better balance the carbon concentration inside and on the surface of the workpiece to avoid carburization and ensure that no cracks appear on the surface of the workpiece.