The invention relates to an anti-counterfeit self-
adhesive label with a holographic positioning effect. The anti-counterfeit self-
adhesive label with the holographic positioning effect comprises the steps that a film made by
polyethylene terephthalate materials is prepared, the thickness of the film ranges from 25 microns to 50 microns, and the double faces of the film are coated with waterborne coatings through a gravure press; one face of the obtained film is coated with UV gloss oil through the gravure press, when the UV gloss oil is in a semi-solidified state, cold pressing is conducted on the surface, coated with the UV gloss oil, of the film by utilizing a
nickel plate which is engraved with
Fresnel lens groove textures, UV solidification is conducted, and mirror patterns of the
Fresnel lens are left on the UV gloss oil of the surface of the film; an aluminum layer is electroplated on the obtained film surface with the UV gloss oil through a vacuum aluminum-plating process and serves as a light
reflective layer, cleaning is conducted on aluminum,
water washing or alkaline washing is conducted on the parts which do not need bottom reflecting
layers, and the aluminum layer is washed away. The anti-counterfeit self-
adhesive label with the holographic positioning effect has the advantages of being dazzling and bright in color, slow in color
fading in the light and better in anti-counterfeit effect.