The invention relates to the technical field of horizontal well fracturing, and discloses a new fracturing process suitable for the encrypted development of a shale gas well, which comprises the following steps of (1) collecting the data; (2) analyzing the stress and compressibility; (3) designing the interval of the segment clusters; (4) designing the number of clusters; (5) carrying out the temporary plugging design in the midway; (6) designing the construction displacement; (7) designing a fracturing scale; and (8) designing a sand adding mode. According to the essence of the method, the small-section multi-cluster segmented design of reducing the section cluster spacing is carried out on the target horizontal well by analyzing the single well ground stress characteristics and the compressibility of the shale gas well of encrypted development; meanwhile, the pumping design of the variable-density perforation, midway ball throwing temporary plugging and continuous sand adding is combined, and finally, the effect of improving the single well transformation complexity and the reservoir transformation efficiency is achieved, the volume transformation of the whole horizontal well isachieved, the crack complexity is improved, the transformation strength is improved to a larger extent through improvement of a sand adding mode and a pumping program, and meanwhile the single well construction cost is reduced.