The invention discloses an automatic feeding machine suitable for flat cable machining and an application method of the automatic feeding machine. The automatic feeding machine comprises a body frame, a feeding part, a circulating pivot part and an intelligent control part. The body frame comprises a pivot frame and an auxiliary frame. The pivot frame comprises a base, supporting columns, a first panel, a second panel and a top plate. The base is a first cuboid hollow container, and the four corners of the cuboid hollow container are each provided with one corresponding supporting column. The first panel, the second panel and the top plate are sequentially arranged on the supporting columns. The four corners of the first panel and the four corners of the second panel are each provided with a square open groove, the square open grooves are matched with the supporting columns, and the first panel is provided with a first rectangular through hole and an L-shaped through hole. Accurate feeding of flat cables in production of operators can be achieved, meanwhile, produced flat cable products are rapidly recycled, a large amount of time is saved, the labor cost is reduced, the working environment is optimized, and the product quality is ensured. Raw materials and the machining effect can be tracked in real time, and improvement of the machining technology and removing of defective products can be achieved easily.