The invention relates to the field of chemical production, and discloses a method for cooling zirconium tetrachloride produced through a fluidizing chlorination method. The cooling method comprises the following steps: fully mixing zircon sand/zirconium dioxide/a mixture of zircon sand and zirconium dioxide with petroleum coke powder according to a certain ratio, adding the mixture into a fluidizing chlorination furnace, introducing chlorine gas into the furnace to carry out chlorination reactions; introducing the gas generated in the chlorination reactions into a reaction gas cooling channel from the outlet of the fluidizing chlorination furnace, spraying liquid coolant into the reaction gas cooling channel to cool the reaction gas; then introducing the cooled reaction gas into a zirconium tetrachloride collecting tank, at the same time, and spraying liquid coolant into the zirconium tetrachloride collecting tank from top part or lateral side of the zirconium tetrachloride collecting tank so as to cool the reaction gas, wherein zirconium tetrachloride in a gas state is cooled and converted into zirconium tetrachloride powder, and the powder falls on the bottom of the zirconium tetrachloride collecting tank. According to the cooling method, liquid coolant is sprayed to the reaction gas so as to cool the reaction gas, the cooling effect is improved, the yield of zirconium tetrachloride is increased, and the production cost is reduced.