The invention discloses a coating material register hot-pressing production device, comprising a controller, a winding roller, a hot press, a first visual detection device, a second visual detection device, a first clamping component, a second clamping component, a first loosing component, a second loosing component and a plurality of unwinding rollers, wherein the plurality of unwinding rollers,the first loosing component, the first clamping component, the first visual detection device, the hot press, the second visual detection device, the second clamping component, the second loosing component and the winding roller are arranged in a production line way from front to back, and are separately connected with a controller in linear way. The coating material register hot-pressing production device guarantees the register accuracy between plane patterns on decorative paper and three-dimensional patterns on a stainless steel template, thus improving the pattern quality and reducing the production of wastes.