Embodiments of the invention provide a method and equipment for regulating an electronic image, which are used for solving the problems that in the prior art, when the electronic image is regulated, the electronic image can be regulated by only finger clicking or dragging or sliding a screen, or by means of mediums such as a mouse, and selecting or applying a preset regulation mode in a system, and the regulation manner is relatively single. The method comprises the steps of: determining elements to be regulated of a target regulation object in the electronic image; recognizing a gesture action, not in contact with a screen, of a user, and determining the regulation manner for regulating the elements in the electronic image according to the recognized gesture action; according to a corresponding relation between a moving distance of the preset gesture action and element variations, determining the variation of the elements to be regulated corresponding to the moving distance of the gesture action; according to the determined regulation manner, and the determined variation of the elements to be regulated, regulating the elements to be regulated of the target regulation object.