The invention discloses an automatic self-plugging rivet positioning mechanism which comprises a riveter. The riveter comprises a power pipe, the top of the power pipe is communicated with a positioning pipe, a rivet inlet pipe communicated with the positioning pipe is clamped on one side of the positioning pipe, a power device is fixedly mounted in the power pipe and penetrates the power pipe to be inserted into the positioning pipe, the top of the power device is fixedly connected with the bottom of a positioning device in the positioning pipe, the positioning device comprises a riveter pipe, and a moving positioning block is in slide connection with the bottom of the riveter pipe. By matching of the power pipe, the positioning pipe and the rivet inlet pipe, rivet feeding is realized, and problems of time consumption and labor consumption in manual operation are solved; by matching of the power device and the positioning device, rivet positioning is realized; by rivet positioning, the problem of short service life of the riveter due to cavity loss caused by rivets at inappropriate positions is reduced.