The invention belongs to the technical field of video processing, and provides a user interface interaction method in a camera real-time picture of intelligent touch screen equipment. The user interface interaction method comprises the following steps: when a user clicks a camera picture, detecting a current click area, displaying different prop effects in real time in the camera picture, wherein the position, the size and the direction of each prop keep exactly consistent with the positions, the sizes and the directions of the facial features of a face in the camera picture, and the props move along with the movement of the face; executing a corresponding operation by a user through the detection of a clicking area, a dragging distance and a slipping-off speed in a process that the user firstly clicks a camera picture interface and then successively drags and releases the camera picture interface; and if no faces are in the presence, adding a tag on a clicking position, or when the tag is in the presence, replacing a new tag, and ensuring that the user can immediately see an effect of the tag in the camera picture. User operation efficiency and instantaneity are greatly improved, the originality requirements of short video shooting are met, and an operation threshold of general video tool software is obviously lowered.