The invention discloses an automobile direction intelligent control method based on a driver model. The method includes the steps of firstly, predicting a position where an automobile can reach after a moment T of a preview period according to the current running state of the automobile, comparing the position with a target position after the moment T, obtaining deviation of the two positions, obtaining the ratio of the deviation and T to serve as a predicted automobile transverse velocity, and then comparing the predicted automobile transverse velocity with an actual automobile transverse velocity to obtain a predicted automobile transverse velocity difference; secondly, obtaining a steering wheel turning angle through calculation, and controlling an automobile steering wheel according to the obtained steering wheel turning angle. The invention further discloses an automobile direction intelligent control system based on the drive model. The system comprises a preview module, a prediction module, a comparing module, a calculation module and a control module. Compared with the prior art, parameters of the driver model built in the method are directly obtained through parameters of the whole automobile, the driver module has the advantages of being simple in parameter and clear in physical meaning, and control of the automobile is more accurate and real.