The invention discloses a diatom mud negative ion dry powder coating material, and belongs to the technical field of coating materials. The diatom mud negative ion dry powder coating material comprises the following components by mass: 22.8-28.9% of ash-calcium powder, 12.2-14.2% of diatom mud, 5.5-7.2% of a negative ion additive, 3.1-4.8% of an antibacterial agent, 0.8-1.5% of anatase type titanium dioxide, 0.76-0.92% of talc powder, 0.76-0.92% of aluminum silicate, 0.37-0.52% of kaolin, 0.37-0.52% of wollastonite, 0.18-0.32% of a surfactant, 0.76-0.92% of redispersible latex powder, 0.0030-0.0055% of modified seaweed glue powder, and the balance of heavy calcium powder. The diatom mud negative ion dry powder coating material of the present invention has characteristics of efficient absorption of formaldehyde and other harmful gases, natural and long-lasting release of negative ions, strong anti-mildew and bactericidal ability, good gas permeation, indoor air humidity adjusting, good coating strength, good coating toughness, good washing resistance, and the like.