A magnetic toner including at least: a binder resin; and a magnetic body, in which, when magnetization at a magnetic field strength of 397.9 kA / m and a coercive force of the magnetic toner are denoted by σs (Am2 / kg) and Hc (kA / m), respectively, a magnetic field strength at which the magnetic toner shows a magnetization value equal to 95% of σs is denoted by H95% (kA / m), and a number average particle size of the magnetic body is denoted by d (μm), H95%, Hc, and d satisfy the following expressions.151<H95%<200 (1)7.1<Hc<12 (2)40<Hc / d<150 (3)