The invention discloses an intelligent management method for a photovoltaic module, and belongs to the field of operating maintenance of photovoltaic power stations. The intelligent management method for the photovoltaic module comprises the steps of (1) collecting external information of the photovoltaic module; (2) obtaining an actual I-V characteristic curve according to the external information; (3) judging whether the actual I-V characteristic curve meets a theoretical I-V characteristic curve or not, further analyzing abnormal types by utilizing a natural law principle if a set error value is exceeded, and otherwise, repeating the above steps; (4) sending warning messages if the abnormal types are judged to be faults, executing cleaning operation if the abnormal types are judged to be overmuch dirt retention, and carrying out no actions if the abnormal types are judged to be shadow covering. The invention further discloses an intelligent management system of the photovoltaic module. According to the intelligent management method and system for the photovoltaic module, real-time monitoring and automatic cleaning are carried out on the faults, cleanliness and the like of the photovoltaic module based on the natural law and the I-V characteristic curve of crystalline silicon, and safe, efficient, high-quality, intelligent, simple and convenient operation management of the photovoltaic power station is achieved.