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The invention discloses a resource allocation method based on a blockchain network technology. The method comprises the following steps: constructing a resource allocation network by using a blockchain network technology, the resource allocation network comprising a plurality of resource allocation nodes and a resource replacement rule, each resource allocation node being capable of providing different types of resources, and the resource allocation rule being used for replacement of different types of resources among the resource allocation nodes; the current user carrying the first resourcesends resource replacement request information to a resource allocation network, wherein the resource replacement request information comprises the type and quantity of second resources required by the current user; and configuring a required number of second resources to the current user based on the resource replacement request information by utilizing a resource configuration rule, and storinga resource configuration record in the resource allocation network. According to the invention, the resources provided by different resource providers can be mutually replaced, the centralization phenomenon of transaction is eliminated, the fairness and justice in replacement are enhanced, the privacy of the resource acquirer is strictly protected, the use experience and satisfaction of consumersare improved, the viscosity is enhanced, and the further commercial transformation is promoted.