The invention discloses a wood powder reinforced polyurethane wood-imitation material for furniture and a production method thereof. The mixture of polyether glycol, foaming agent, catalyst, stabilizing agent and fire retardant serves as a white material, polyisocyanate serves as black material, and wood powder filler with 80-100 meshes serves as the stabilizing agent, wherein, the mass ratio of white material to black material to wood powder is 112:112:7. The production method is as follows: respectively mixing the white material according to ratio to prepare composite polyether; adding wood powder to prepare wood powder/ composite polyether mixture; then, adding the black material to prepare foaming mixture; and after injection molding and curing for 20 minutes, demolding to prepare the wood powder reinforced polyurethane wood-imitation material. The invention has the advantages that the compression strength and the shock resistance of the produced wood-imitation material and products are strengthened, wood texture effect is obvious, and density distribution is improved; the produced wood-imitation material and the product have stable size, small deformation and favorable heat insulation and sound insulation performance and are hard and ageing-resistant; flame retardant property can reach construction B2 grade, the product is environmentally-friendly and has low cost as well as favorable handling characteristics, such as sawing, digging, drilling, nailing, rubbing, sticking, coloring, coating and the like.