The invention discloses a specific phagostimulant for pomfret and application thereof. The phagostimulant is characterized by comprising the following raw materials by weight: 40-50 parts of jellyfish powder, 20-30 parts of compound amino acids, 10-20 parts of betaine, 5-15 parts of linoleic acid, 1-3 parts of garlic powder, and 1-5 parts of asafetida. The addition amount of the phagostimulant in the pomfret feed is 1-3 wt.%, and the phagostimulant has the advantages of significantly improving feed palatability, concealing the odor in feed, enhancing animal appetite, improving appetite of animal and feed intake, and promoting digestion, absorption and utilization of the feed.