According to the invention, nutrient substance used for the growth of herba cistanche cells is widely selected through the experiment means, and the formula of the invention is determined according to the self metabolic properties and practical use effects of the herba cistanche cells. According to the formula, ammonium nitrate and potassium nitrate are taken as nitrogen sources, monopotassium phosphate is taken as phosphorus source, under the basic nutritional ingredients of the MS culture medium, the plant hormones including 2.4-D, 6-BA and NAA are added for the purpose of improving metabolites, meanwhile, the inducers including yeast extract and chitosan are added, through the above improvement, the growth rate of the herba cistanche cells is greatly improved, and the secretion amount of phenylethanoid glycosides is greatly increased. On the basis, according to the accidental discoveries, by adding the traditional Chinese medicinal materials with specific varieties and ingredients, the cell culture density can be improved. Based on the above beneficial discoveries, through the experiment means, the traditional Chinese medicinal materials used for treating the human diseases, such as herba tadehagis triquetri, herba saxifragae stoloniferae, herba ranunculi chinensis and herba abri are selected, and the obtained culture medium obtains the outstanding culture effects.