The invention discloses a text and content identification and analysis method based on machine vision, which comprises the following steps: S1, firstly, scanning a file through a machine, identifying text content in the file, and selecting a proper identification mode according to the file content, and S2, when specific content is searched, selecting the content needing to be searched in a knowledge base, and identifying a text corresponding to the content through machine scanning. According to the method, the form and the bill mentioned by the text are identified through machine vision, the corresponding form and the bill are searched, the names of the form and the bill are identified, and the form and the bill associated with the text are searched, the related forms and bills are arranged behind the corresponding texts, follow-up consulting can be achieved, the related forms and bills can be conveniently and rapidly searched, the text content is more rapidly checked, the full-duty investigation speed is higher, time is saved, and efficiency is improved.