The invention relates to a highly-elastic non-supported environmentally-friendly gel mask and a preparation method thereof. The gel mask is formed by dissolving an olefin monomer M1, a biological polymer M2, a chemical cross-linking agent M3, a physical cross-linking agent M4, plant extract essential oil, whitening components and anti-ageing active components in water, and polymerizing. The preparation method comprises the following steps: 1, preparing aqueous solutions of the M1, M2, M3 and M4; 2, preparing an essence liquid; 3, mixing to prepare a prepolymer liquid; 4, preparing the gel mask; and 5, packaging the gel mask. The gel mask prepared through the method has the advantages of moderate viscosity, good elasticity, good ductility and toughness, no need of the application of a non-woven fabric to improve the mechanic strength, carrying convenience, adjustable thickness, and repeatable use, and allows the viscoelasticity, the skin endophilicity and the moisture retention performance of the mask to be adjusted by adjusting the monomer concentration, the feeding ratio, the whitening and anti-ageing active components, the reaction temperature, the water content and the feeding sequence. The gel mask can be used in the fields of skin care, moisture retention, beauty treatment, anti-ageing and the like.