The invention discloses a medium for umbilical cord MSCs (mesenchymal stem cells). The medium is prepared from the following components: a basal medium, human serum albumin, myricetin, panax notoginsenoside, emodin, linoleic acid, trypsin, aprotinin, lumican, basic fibroblast growth factors, folic acid, beta-mercaptoethanol, astragalus polysaccharides, transferrin, vitamins and amino acid. The medium is compounded from the basal medium, human serum albumin, myricetin, panax notoginsenoside, emodin, linoleic acid, trypsin, aprotinin, photoprotective glycoprotein, the basic fibroblast growth factors, folic acid, beta-mercaptoethanol, astragalus polysaccharides, transferrin, the vitamins and the amino acid, the components play a synergistic role, and accordingly, the umbilical cord MSCs can be successfully cultured, proliferation of the umbilical cord MSCs is promoted, the growth rate of the umbilical cord MSCs is increased, activity of the umbilical cord MSCs during in-vitro proliferation and differentiation is improved, and the apoptosis rate is decreased.