The invention discloses a vacuum evaporation process of a high-brightness transparent light reflecting film. A plated plant base film is mounted in an evaporation chamber, then a cooling roller carries out low-temperature cooling, molybdenum boats where evaporation targets are arranged are put into an evaporation tank, it is guaranteed that the distance between each evaporation target and the bottom end of a center main drum is the same, after a cover plate is closed, the evaporation tank is fed into the evaporation chamber, and the evaporation chamber is vacuumized; the evaporation targets are heated to the melting point and are vaporized, the cover plate of the evaporation tank is opened, the plated plant base film is controlled to move in the evaporation chamber at a constant speed, andstep-by-step evaporation operation is carried out; and equipment is shut down after evaporation is completed. According to the vacuum evaporation process of the high-brightness transparent light reflecting film, the light reflecting brightness of the finally-obtained light reflecting film is far higher than that of a common transparent light reflecting film, a good light reflecting effect is achieved, the surface is light, thin and transparent, the vacuum evaporation process is suitable for later deep processing treatment, and meanwhile a metal film is firm and not prone to falling off.