The invention discloses a building glass thermal insulation coating which comprises components as follows: ATO (antimony tin oxide) powder, alcohol-soluble acrylate resin, ethanol, a dispersing agent, a flatting agent, a defoaming agent, a thickening agent, an ultraviolet light absorber, sodium tetraborate, mixed phosphate and potassium hydrogen phthalate. The invention further discloses a preparation method of the building glass thermal insulation coating. According to the preparation method, the ATO powder is dispersed by ethanol, an appropriate quantity of auxiliary agents such as the dispersing agent, the defoaming agent and the like are added and matched with appropriate resin simultaneously, and the thermal insulation coating is prepared. The invention further discloses a construction process of the building glass thermal insulation coating. According to the construction process, the glass is coated with the coating in a spraying manner and cured under the natural condition, and the firm, attractive and flat effects are achieved.