The present invention is a system and method for integrated operation, provision of user services, and management and control, for a publicly accessible global network. The global network has one or more horizontal levels for the provision of user services, network operation, overall management and control in a vertical hierarchy, and one or more horizontal levels of data management, including data capture, processing, analysis, reporting, etc. The system further includes Universal Software which integrates the functionalities of various software platforms into one unified integrated software. The system incorporates a plurality of components for connecting any user directly to applications, and enterprise sites and consumer sites for connecting users via the global network directly to other networks, data bases and computer devices, of emergency services personnel/agencies, for performing simultaneously mathematical formulae, algorithms or procedures, and for displaying and updating advertisements appearing at specific points in a software operation.