The present invention is one kind of tubular ultrafiltering and clarification and reeling ultrafiltering and separation combined process for separating apple protein, apple polyphenol, apple starch and pigment from apple juice. The process can lower the color value of apple juice, raise the quality one apple juice and utilize apple juice comprehensively. The process includes the steps of material screening, washing, drying, crushing and squeezing to obtain apple juice and apple residue, pasteurizing, enzymolysis with pectase and gelatinase, tubular ultrafiltering and clarification to obtain clear juice, great molecular weight protein, cellulose, starch and pectin, reeling ultrafiltering and separation to obtain purified juice and concentrate with rich apple polyphenol, small molecular weight protein and pigment, treating clear apple juice to eliminate pesticide residue and heavy metal and concentration, and ultrahigh temperature short-time sterilization of apple juice.