The application discloses a transparent heat-insulating energy-saving window film master batch and a preparation method and window film thereof. The transparent heat-insulating energy-saving window film master batch comprises nanometer fluorinated
tungsten bronze powder,
polydimethylsiloxane, a dispersing agent and a
polymer carrier. The nanometer fluorinated
tungsten bronze powder is a core-shell structure composed of nanometer
tungsten bronze particles externally grafted with
fluorine-containing
silane. The molecular structure of the nanometer tungsten bronze is M x WO3, 0.01<=x<=0.30, the
mass ratio of the
fluorine-containing
silane and the nanometer tungsten bronze
powder is 1:201:15. The fluorination modification of the surface of the nanometer tungsten bronze can improve the agglomeration of the nanometer tungsten bronze, ensure that the particle size of the modified powder is less than or equal to 100 nm in the plastic product, improve the
infrared blocking rate and the visible light
transmittance, improve the 8-13 mu
infrared emissivity, and make the nanometer tungsten bronze have the effect of radiating heat. Meanwhile, by controlling the
mass ratio of the
fluorine-containing
silane and the nanometer tungsten bronze, the compatibility of the powder in the
polymer carrier can be improved, and the powder has high 8-13 mu
infrared emissivity.