The invention discloses a tyre crown rubber material. The tyre crown rubber material comprises the following raw materials in parts by weight: 60-80 of natural rubber, 20-40 of butadiene rubber BR9000, 0-0.4 of peptizer, 10-30 of intermediate super abrasion furnace black, 25-45 of white carbon black, 3-7 of silane coupling agent, 3-5 of zinc oxide, 1-4 of stearic acid, 1-3 of antiager 6PPD, 0-2 of antiager RD, 1-3 of microcrystalline paraffin, 1-3 of sulfur, 1.5-2.5 of accelerator, 4-6 of fatty acid salt processing agent, 0-1 of anti-reversion agent, 2-5 of environment-friendly arene oil TDAE (Treated Distillate Aromatic Extract), 1-3 of octyl phenolic aldehyde tackifying resin and 0-0.3 of scorch retarder. When mixing is carried out in three sections, partial formula raw materials are subjected to rubber material mixing, and then other formula materials are added for rubber material mixing. The tyre crown rubber material produced by using the tyre crown rubber material formula is good in comprehensive processing property, has the characteristics of low thermogenesis, ageing resistance and tearing resistance and is environment-friendly and can be used for producing green full-steel radial tyre crown.