The invention provides a moringa oleifera product used for replacing traditional cigarettes, belonging to the technical field of tobacco substitutes. According to the moringa oleifera product, moringa oleifera leaves and moringa oleifera thin branches are taken as raw materials; a preparation method comprises the following steps: carrying out airing, carrying out fermentation, carrying out re-airing, carrying out steam heating, and carrying out shredding. The aroma and color of the obtained product are similar to those of the traditional flue-cured tobacco, the obtained product does not contain nicotine or tar, causes no harm of passive smoking, and contains no addictive ingredients; moringa oleifera contains abundant nutritional ingredients, and can emit various aroma after being repeatedly aired, the ideal smoking and sucking feelings can be obtained under the natural condition that no additives are added, no throat irritation exists, no dryness exists, the sweet taste is obtained through the conversion of the bitter taste, the secretion of saliva or body fluid is promoted, the habit of people for the traditional cigarettes is well reserved, and thus the moringa oleifera product has better substitutability; the preparation of the raw materials adopts sunlight and does not need baking, thus the loss of the energies including coal, electricity and the like is small, and therefore, the energy and cost are saved; as the fast growing species, moringa oleifera has strong adaptability and high yield.