The invention relates to a high polymer material formulation of three-dimensional gold stamping electrified aluminium hot stamping foil coating and a preparation method thereof. The high polymer material formulation comprises the components based on the parts by weight: 10-20 parts of modified polyurethane, 1-5 parts of polyformaldehyde, 5-10 parts of poly ethyl acrylate, 5-10 parts of poly alkylene oxide resin, 5-15 parts of cellulosic resin, 8-20 parts of acrylic resin, 30-60 parts of butanone, 5-10 parts of acetic ether, 5-10 parts of n-propyl acetate and 1-20 parts of polyvinyl butyral. The preparation method comprises: 1) according to the requirement of the formulation, firstly putting all solvents into a reaction kettle, heating to 20-45 DEG C and then stirring; 2) keeping stirring, sequentially putting the modified polyurethane, the polyformaldehyde, the poly ethyl acrylate, the poly alkylene oxide resin, the cellulosic resin, the acrylic resin and the polyvinyl butyral into the reaction kettle according to the proportion, and stirring for 0.5-2.0h; 3) after all solid is dissolved and evenly mixed together, stopping the blend and curing for 3-5h; 4) measuring the content of the solid and adjusting to theoretical value; and 5) slowly stirring and cooling to 20 DEG C. The invention has the characteristics of simple preparation technique, clear three-dimensional hot stamping, good effect of stamping, good ductility of a formed film of the product and the like.