The invention discloses a preparation method of a carbon material loaded high-entropy alloy oxygen reduction electrocatalyst, which comprises the following steps of forming a coating layer for adsorbing metal ions on the surface of platinum carbon, and then dipping in a metal salt solution, wherein a metal source of the metal salt solution at least comprises four metal elements, and calcining the impregnated platinum carbon, melting metal ions into platinum nano-particles through thermal diffusion so as to form a high-entropy alloy, and then performing acid pickling and drying, thereby obtaining the electrocatalyst. According to the preparation method, platinum and carbon are used for high-entropy alloying, the subsequent carrier loading process is avoided, platinum is anchored to the surface of the carrier, moderate dispersity is achieved, thermal migration of platinum in the high-temperature calcination reduction process can be restrained, and alloy particles can keep small size and good dispersity; alloy types are not limited, and the universality is high; the half-wave potential of the prepared PtNiCoMnCe high-entropy alloy is 0.938 V which is superior to 49 mV of commercial platinum carbon, and the oxygen reduction performance is good.