The invention provides alloying hot-dip galvanized steel with tensile strength being 390 MPa-level and used for an automobile. The alloying hot-dip galvanized steel comprises, by weight, 0.07%-0.10% of C, not larger than 0.03% of Si, 0.7%-1.0% of Mn, 0.010%-0.025% of P, not larger than 0.010% of S and 0.020%-0.070% of Als. The production method includes the steps of molten iron preprocessing; smelting with a converter and RH furnace processing; continuous casting, casting blank heating, hot rolling, coiling, acid pickling, cold continuous rolling, continuous annealing, hot galvanizing, alloying, finishing, on-line direct roller painting of self-lubricating paint and drying of a self-lubricating alloying plate. By means of the alloying hot-dip galvanized steel, it can be guaranteed that the yield strength ranges from 290 MPa to 320 MPa, the tensile strength ranges from 390 MP a to 440 MPa, the elongation percentage is not less than 36%, the roughness ranges from 0.4 microns to 1.0 microns, and the PC value is not less than 90; the ingredients and the technology are simple, and the cost is relatively lower; a better plasticity is achieved; meanwhile, through direct roller painting of a self-lubricating film, the pulverization level is upgraded to the first level; the pulverization resisting capability is excellent, and complex automobile inner plates and structural components can be stamped.